Marketing Strategy Account Executive

Location: Greenville, SC

Experience: 3+ years

The Account Executive (AE) is responsible for the daily contact between the agency and one or more client accounts. The AE interfaces with the various departments of the agency to move projects through on behalf of the client. This includes meeting with the creative, digital and web development teams concerning client projects, opportunities, and issues and daily coordination with the project managers concerning pricing, scheduling and timing.

AEs have major input in helping develop strategic marketing plans for their clients. After the plan has been developed and presented to the client, the AE has the responsibility of carrying the plan out on a daily basis.

AEs are also responsible for identifying, qualifying and closing new business from existing clients.

Responsibilities include:

• Generate Revenue Growth
• Build business through inbound leads
• Grow business through existing book of customers
• Strategic Account Leadership
  

Activities:

• Communicate with current customers as a liaison
• Build proposals
• Build a sitemap to create the proposal
• Understand Drum’s pricing structure in Proposify
• Understand the budget of the customer and price accordingly
• Organize sales through agency CRM
• Lead StoryBrand discussions and create elevator pitches with clients
• Handing off projects to the Agency Team with clear direction
• Generate ideas for building/running agency business better
• Build Marketing Strategy for clients

Skills:

• Google Suite Skills
• Work in Web-Based Software
• Lead strategy discussions with customers and internal team
• Lead StoryBrand Sessions (Training Provided)
• Must have excellent grammar, creative writing, and verbal communication skills
• Must have excellent customer service skills, both face-to-face and phone etiquette
• Time management skills and ability to multitask and prioritize work
• Attention to Detail and Problem Solving Skills
• Must be tech-savvy and Apple proficiency preferred
• Strong organizational and planning skills

Benefits:

• Retirement Account Matching
• Sick Leave, PTO, and Holidays
• Short Term Disability
• Collaborative Environment 
  

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