Location: Remote
Experience: 1+ years
The SEO Specialist (SEOS) manages all search engine optimization efforts for the company and
its clients. The SEOS will be responsible for developing and implementing effective SEO
strategies to improve our website's search engine rankings, increase organic traffic, and drive
conversions, such as content strategy, link building, and keyword strategy. This role is
responsible for strategy, execution, optimization, and reporting on all SEO/organic content
efforts.
Key Responsibilities:
- Develop optimization strategies that increase search engine results rankings for the company and its clients
- Conduct keyword research and analysis to identify opportunities for content optimization and expansion
- Develop and implement effective on-page optimization strategies, including meta tags, header tags, and internal linking
- Create and implement effective link-building strategies to improve domain authority and backlink profile
- Monitor and analyze website performance using tools such as Google Analytics and Search Console and provide key recommendations for improved performance
- Identify and troubleshoot technical SEO issues, such as crawl errors and indexing problems
- Keep up-to-date with the latest trends and best practices in SEO and search engine algorithms
- Set measurable goals that demonstrate improvement in marketing efforts
- Efficiently communicate with team to align on goals
- Collaborate with others to define SEO strategy
- Write compelling and high-quality website content
- Update content and website for maximum optimization and search engine rankings
- Provide monthly reports on efforts and results and tie them back to company goals and rocks
Qualifications:
- At least three (3) years of experience and proven track record in successfully developing and executing SEO strategies
- Understanding of search engine algorithms and ranking methods
- Mastery of technical, on-page, and off-page optimization techniques
- Experience with SEO industry programs, such as Google Analytics, SEMRush, and similar tools
- Knowledge of keyword research and data mining tools
- Comfortable analyzing high volumes of data on a daily basis
- Familiarity with WordPress
Personality:
- Proactive
- Big-picture Thinker
- Data-obsessed
- Action-oriented
- Curious